Why MOVE 'N SEE MyTVChannel Is a Game-Changer for Sports Clubs and Leagues

In the digital age, content is king, and sports clubs or leagues need efficient ways to engage their fanbase while exploring monetization opportunities. With options ranging from traditional social media live streaming to Over-The-Top (OTT) platforms and MyTVChannel services like MOVE 'N SEE MyTVChannel, organizations have various tools at their disposal to broadcast games, reach fans, and create revenue streams. But what sets MyTVChannel apart from social media and other streaming platforms, and why should sports organizations consider it?

What is MyTVChannel, and How Is It Different from OTT Platforms?

A MyTVChannel service is a dedicated video channel hosted online that caters specifically to a particular niche—whether sports, entertainment, or other interests. Unlike social media platforms or generic streaming services, MyTVChannel allows full customization, branding, and direct communication with your audience.

On the other hand, OTT (Over-The-Top) platforms are more general streaming services, often offering video-on-demand (VOD) and live streaming, much like Netflix or Amazon Prime Video. While OTT platforms are used by large-scale broadcasters to reach global audiences, MyTVChannel services cater to more specific needs, allowing sports clubs or leagues to establish direct connections with their viewers, manage the content, and maintain ownership of their broadcasting rights.

Comparing MyTVChannel and Social Media Live Streaming

Sports clubs and leagues often use platforms like YouTube or Facebook Live to stream their matches, but they come with their own set of advantages and drawbacks:

Advantages of MyTVChannel Over Social Media:

1. Monetization Flexibility:

 MyTVChannel allows clubs to use a variety of monetization options, including ads (preroll videos, banners, etc.), subscription models, and pay-per-view. The channel owner retains full control over their content and revenue generation. On MOVE 'N SEE MyTVChannel, the ads are created by the channel owner—easily integrated into the broadcasts. This means the club has complete control over the ad content, ensuring that it aligns with their brand and the preferences of their audience. The club has 100% of the revenues with those ads.

 In comparison, YouTube primarily offers monetization through ad revenue, where the platform controls which ads are shown. Clubs have little say over the type of ads viewers see, and YouTube takes a significant cut of the earnings. Subscription-based or pay-per-view options are also limited, and video rights can be subject to platform policies.

1. Control Over Broadcast Rights:

• MyTVChannel gives the organization full ownership of its broadcast rights, ensuring they can control who has access to the content and how it is used.
• Social media platforms like YouTube and Facebook reserve some control over the content posted, and clubs risk their streams being interrupted or demonetized based on platform rules.

1. Audience Engagement and Fanbase Control:

• MyTVChannel services like MOVE 'N SEE give direct access to subscriber emails, allowing clubs to engage with their fanbase outside of the platform and cultivate a stronger community.
• With social media, fan data is typically held by the platform itself, making it harder for clubs to have direct communication and to measure the impact of their engagement.

1. Branding and Customization:

• MOVE 'N SEE MyTVChannel offers more opportunities for clubs to customize their viewing experience, adding personalized branding elements, and choosing when and how ads are shown.
• Social media streaming services have minimal customization options beyond uploading a logo or description.

Disadvantages of MyTVChannel:

• One downside of MyTVChannel can be the additional setup and operational cost compared to social media, where live streaming is typically free to use.
• MyTVChannel platforms may require more effort to drive viewers, as they don’t benefit from the wide network effects of social media.

Comparing MyTVChannel with OTT Platforms

OTT platforms are highly robust but tend to cater to large-scale operations. When looking at MyTVChannel versus OTT, here’s how they compare:

Advantages of MyTVChannel Over OTT:

1. Cost-Effective:

• OTT platforms are designed for large broadcasters and can be very expensive to use and maintain, whereas MOVE 'N SEE MyTVChannel is much more accessible for small to mid-size sports clubs or leagues. Plans are flexible and scale with the needs of your organization.

1. Ease of Use:

• MyTVChannel platforms like MOVE 'N SEE are straightforward, making it easier for clubs to set up and manage their channels without needing specialized technical knowledge. This is ideal for teams that want to focus on their sport, not on the technicalities of broadcasting.

1. Tailored Monetization:

• OTT platforms can have stringent rules around monetization and content rights, while MOVE 'N SEE MyTVChannel provides direct control and flexibility over your monetization strategy. Ads, subscriptions, and pay-per-view options can be easily integrated.

1. Full Content Ownership:

• Like with social media, OTT platforms may require broadcasters to share some control over content rights. With MOVE 'N SEE MyTVChannel, the content and its monetization options remain fully under the club's control.

MOVE 'N SEE MyTVChannel: Features and Benefits

MOVE 'N SEE MyTVChannel provides sports clubs and leagues a streamlined and powerful platform to engage fans and generate revenue. Let's dive into some of the Gold Plan features, which set it apart:

1. Unlimited Live Streaming and VOD Uploads: Clubs can broadcast games live or upload high-quality VOD content. This flexibility allows teams to provide their fans with more than just live games—they can upload replays, highlights, or exclusive behind-the-scenes footage.
2. Advanced Monetization Options: MOVE 'N SEE offers multiple revenue streams such as ads (e.g., preroll videos and banners) and subscription models, giving clubs the ability to diversify their income.
3. High Customization: From personalized branding to different ad formats, the platform is easy to tailor to the needs of your team or league.
4. Direct Communication with Fans: Unlike social media, where fan data is controlled by the platform, MOVE 'N SEE MyTVChannel gives clubs access to subscribers’ emails, enabling direct marketing and communication.

For an example of how a MyTVChannel service could look for your club, check out this example video, it has no ads. Here is another example with ads: example with ads

For detailed plans and pricing, you can view the full breakdown of MOVE 'N SEE MyTVChannel here.

Typical Monthly Revenues for a Mid-Size Sports League

To give a concrete example, a mid-sized basketball or soccer league could generate substantial monthly income through a MyTVChannel service like MOVE 'N SEE. Suppose a league has 5,000 regular viewers, of which 10% subscribe to a monthly plan at $5 per month. That's $2,500 in subscription revenue alone.

Additionally, integrating ads during live streams or VODs could bring in another $500 to $1,000 per month, depending on the ad rates negotiated with sponsors. Pay-per-view games for special events or championships could further boost revenue.

Now, compare this to YouTube monetization. With YouTube's ad-based revenue model, a channel typically earns around $3 to $5 per 1,000 views. If the same league averages 5,000 viewers per game with 10 games streamed in a month, the total views would be 50,000. At $5 per 1,000 views, that would generate approximately $250 per month in ad revenue—a much lower figure compared to the more flexible monetization options offered by MOVE 'N SEE MyTVChannel.

In summary, MyTVChannel platforms like MOVE 'N SEE provide much greater control and earning potential, especially for clubs that want to engage with their audience in multiple ways and maximize revenue from both subscriptions and ad placements.

Conclusion: Is MOVE 'N SEE MyTVChannel Right for Your Sports Organization?

When comparing MOVE 'N SEE MyTVChannel to social media and OTT platforms, it's clear that MyTVChannel offers more flexibility, control, and potential for monetization, especially for sports clubs and leagues looking to build a loyal fanbase and generate steady revenue. With MOVE 'N SEE MyTVChannel, organizations can easily set up their own channel, upload high-quality content, and integrate ads or subscriptions in a way that suits their needs.

If you're a sports club or league looking for a cost-effective, easy-to-use, and customizable broadcasting platform, MOVE 'N SEE MyTVChannel is definitely worth considering.